Your search results

How To Use Leverage When Selling Your Home

Posted by John Benjamins on October 24, 2017
| 0

A Buyer recently commented at one of my open houses that the “local market is unstable and volatile.” It’s a common perception but not entirely accurate. The truth is, real estate markets are always in flux, it’s a basic reaction to Buyer and Seller motivation. Typically, one side is more motivated than the other. Although market conditions have improved for Buyers since the spring, locally our market continues to favour Sellers in that there are far more people who wish to buy a home than those willing to offer one for sale. Compared to the five-year average, listing inventory is sitting at 50%. In short, there are only half the amount of homes for sale, compared to what’s normal. A smart real estate team can utilize this to a Sellers advantage.

When Benjamins Realty markets property, our approach is to use favourable market conditions to leverage negotiations. What is leverage? It’s a form of external pressure created by overwhelming Buyer response.

leverage

If two parties are negotiating, one Selling and one Buying, the strongest contributing factor determining how motivated that Buyer will be is almost entirely driven by their perception of how likely it is someone else could also offer on the property and buy it. Benjamins Realty excels at creating these types of conditions. When Buyers come through our open houses and see a steady stream of traffic, they begin to feel pressure, when Buyers gear up to make an offer and find out three other parties are doing the same, they begin to feel the pressure. This leads to the highest and best offers being given, and ultimately the highest possible sale price for a home in the given market.

How does Benjamins Realty create these types of conditions? There are three basic principles we adhere to in order to create Seller leverage, Valuation, Presentation, and Negotiation.

Valuation: Your home must be listed at a price that is very attractive and even a little under market value. It may feel strange, but the principle is fundamental. Buyer motivation is what creates higher prices, one of the most effective ways to generate motivation is by listing at an aggressive price point, let the demand drive the home upwards.

Presentation: This is directly connected to valuation. By creating an attractive list price, you’ve caught their attention, now is the time for a stunning and dynamic presentation of your home. Professional photography and videos, home marketing consultations with interior designers, and expert advice to maximize the presented character and style of your home.

leverage

Negotiation: We’ve created a strong demand through valuation and presentation, now Benjamins Realty will utilize that pent-up energy to leverage negotiations to peak sale price for the homeowner. We’ve been doing this for 35 years in Kitchener Waterloo. You can trust our family’s experience.

Are you a Buyer who has felt frustrated by these types of tactics? Please read our companion guide “Tired of Losing in Negotiations?

Recent Posts

[BREAK]

Reasons to Select Benjamins Realty Inc?

Around Benjamins Realty Inc all of us look at becoming a real estate agent very earnestly. We all fully grasp that undoubtably when folk are searching to find an unbelievable realtor in Kitchener they require the top. Therefore we do attempt to be truly the greatest real estate agent we can possibly be within Ontario. It is our resolve to being the winner that has won us all truly great esteem with our clients.

As an unbelievable realtor in Kitchener we also definitely attempt to make time to hear each of our clienteles' questions with great patience and without judgment. We invariably make the time. We all really feel it's really vital to make sure clients truly feel appreciated and even taken care of.

Now there really are not very many real estate agent that have the correct knowledge and experience to identify their business as a innovator in their niche. Combine that along with our superior amount of buyer services and truly we feel we absolutely are the best unbelievable realtor in Kitchener in Ontario.

Looking to learn how to start?

It gets underway with a quick call.

Phone (519) 575-9092.

We are delighted to explore all your current real estate agent needs in great detail over the phone or perhaps by way of e-mail if this is preferable in your case. After that we can offer the choice which most effective suits your circumstances. Find out why people today describe us as the ideal unbelievable realtor in Kitchener!

Even Now Need Prodding? Some Other Reasons Benjamins Realty Inc is certainly A Realtor In Kitchener

Dedication to Excellence - A Realtor In Waterloo and A Real Estate Agent In Kitchener

Our devotion to higher quality is definitely extremely excessive. If you are endeavoring to be an unbelievable realtor in Kitchener or an unbelievable realtor in Kitchener, there is truly no other alternative but to really do your personal best to outshine. When a particular consumer requires added attention, we provide this valued client additional effort. Just about anything in order to be positive they are very pleased with us as a real estate agent. Know, we do work with all of Ontario, and so you should phone us.

Determination - A Real Estate Agent In Waterloo and A Real Estate Listing Service In Kitchener

Our valued consumers have indeed defined us as an unbelievable realtor in Kitchener, an unbelievable realtor in Kitchener, an unbelievable realtor in Kitchener and even the top Ontario situated real estate agent there is! Honestly that doesn't happen unless there is exceptionally hard labor along with commitment to the all-important clients and also the top quality bestowed in your completed product. If you'll be shopping around for an unbelievable realtor in Kitchener, all of us genuinely feel we are honestly the better solution. Contact Benjamins Realty Inc to talk about your quote ASAP! (519) 575-9092.

Skill - A Real Estate Listing Service In Waterloo and An Unbelievable Realtor In Kitchener

With virtually any marketplace, knowledge certainly is a significant aspect in regards to success. If you might be searching for an unbelievable realtor in Kitchener, well then that is certainly all the more correct. With being a real estate agent, we will convey to you in person that the end end result is driven through the experience of the firm that you are contracting. The very massive degree of knowledge which Benjamins Realty Inc provides as an unbelievable realtor in Kitchener, is actually why a person really should invest in all of us with your valuable business. When you happen to be wanting to get an unbelievable realtor in Kitchener, look into Benjamins Realty Inc. Certainly communicate with us straightaway.

Make Contact ASAP for a No Charge Assessment!

We hate to be be out-priced. No need to pay high costs simply because you didn't talk to us. Positive you were given an unbeatable price already? You should be absolutely totally sure? Talk to us. You might simply just find that we're most suitable value. Numerous clientele have in the past.

Selecting exactly which real estate agent to use is a critical venture. Make an informed evaluation. You will want to chat with us all with simply no obligations to know yourself if we are the very best real estate agent for your criteria.

Call Today!

(519) 575-9092 [/BREAK]

Contact Us

  • This field is for validation purposes and should be left unchanged.